The worth of Bitcoin has been reduce in half since hitting its all-time excessive. That a lot is difficult to disregard. However in line with a brand new report from monetary companies agency River, the value chart is telling solely a part of the story.
Beneath the floor, Bitcoin adoption throughout establishments, governments, banks, and atypical retailers has been rising at a tempo that the agency describes as historic — and one which has but to totally present up within the worth, River stated.
5 International locations, Main Banks, And Report Institutional Shopping for
Governments are not simply watching from the sidelines. Primarily based on studies from River, 5 new nation-states grew to become Bitcoin holders in 2025, together with sovereign wealth funds in Luxembourg and Saudi Arabia, a central financial institution within the Czech Republic, and purchases by Brazil and Taiwan.
River estimates that 23 nation-states now maintain Bitcoin in some type, whether or not by way of state-backed mining operations, asset seizures, or direct central financial institution publicity. That could be a class of possession that didn’t meaningfully exist just some years in the past.

Supply: River
What Bear Market?
“There’s no bear market in Bitcoin adoption […] it’s compounding in ways in which aren’t affecting the value, but,” River disclosed in a report launched Tuesday, which famous that the highest crypto asset is down 50% from its all-time excessive.

Supply: River
On the banking facet, 60% of the highest US banks are actually actively constructing Bitcoin-related merchandise for his or her clients. A extra favorable regulatory local weather within the US has made it doable for banks to carry Bitcoin in custody and provide associated companies — one thing that was successfully off the desk for many regulated monetary establishments not way back.
Cash Flowing In
Institutional buyers have been piling in as properly. Experiences say registered funding advisors have been web patrons of Bitcoin for eight consecutive quarters, placing roughly $1.5 billion into Bitcoin exchange-traded funds each quarter over the previous two years.
BTCUSD buying and selling at $67,732 on the 24-hour chart: TradingView
In complete, establishments gathered 829,000 BTC all through 2025 — a determine that features purchases made by companies, governments, funding funds, and ETF autos. River identified that behind these institutional numbers are hundreds of thousands of particular person folks gaining their first publicity to Bitcoin by way of retirement accounts, brokerage platforms, and company steadiness sheets.
Companies have been the one largest class of patrons in 2025, in line with the research. Crypto treasury corporations — corporations that maintain Bitcoin as a core a part of their monetary technique — drove nearly all of these purchases, with adoption amongst that group rising 2.5 occasions in comparison with the yr earlier than.
Featured picture from Inventive Fabrica, chart from TradingView
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