Simply weeks after the favored meme coin Dogwifhat (WIF) launched on main centralized buying and selling platforms, Coinbase and Robinhood customers that invested within the dog-themed coin are doubtless licking their paws Tuesday.
WIF’s market cap has plunged by practically $1.2 billion over the course of three days, as different meme cash within the cryptosphere have additionally taken a success. At a present worth of $2.83, Tuesday’s 12% drop has accelerated the current losses, leaving nearly anybody that purchased WIF on Coinbase and Robinhood forward of Tuesday morning within the pink—on paper, no less than.
Each corporations listed WIF final month, broadening traders’ entry to the coin within the U.S. The strikes got here not lengthy after Donald Trump’s White Home win, which is predicted to ease the heightened regulatory scrutiny that each corporations face below the present Securities and Alternate Fee.
Meme cash are extraordinarily unstable property that commerce on little greater than vibes. That mentioned, Dogecoin’s market cap has topped $70 billion throughout the previous month, and swathes of crypto merchants have embraced meme cash this 12 months, propelling current cash like Peanut the Squirrel (PNUT), Moo Deng (MOODENG), and Only a Chill Man (CHILLGUY) to staggering heights very quickly flat.
In contrast to centralized exchanges, anybody can create a marketplace for digital property utilizing a decentralized alternate, making them a go-to breeding floor for meme cash like WIF, which caught hearth amongst merchants earlier this 12 months. Nonetheless, in 2024, Coinbase and Robinhood stay standard with customers who might not be as accustomed to decentralized finance tech, or DeFi for shorthand.
Launched final December, WIF is barely a 12 months outdated, but it surely’s had a storybook run so far as meme cash go. In February, merchants’ pleasure was amplified by a pink knitted hat positioned upon New York Metropolis’s Charging Bull sculpture. Plans to position the meme coin’s mascot on the Las Vegas Sphere materialized in March with $700,000 raised, nonetheless to no avail.
Wall Road Bull wif hat despatched $wif 10x (~$0.2 to $2)
how excessive will Vegas Sphere WIF HAT ship us? pic.twitter.com/xneN4KzIcX
— Ethereum Damien (hmu for Devs and Attorneys) (@0xDamien) March 10, 2024
Final month, Coinbase’s authorized chief, Paul Grewal, wrote on X (previously referred to as Twitter) that WIF had been added to the alternate’s roadmap for itemizing property. Hours later, a Coinbase account signaled that WIF buying and selling had gone stay within the U.S., as merchants flocked to WIF.
As WIF’s worth surged Nov. 13, leaping 41% to $4.21 from $2.96, the asset’s buying and selling quantity exploded to $6.6 billion, in keeping with CoinGlass knowledge. That represented the meme coin’s busiest day on file, outpacing figures seen alongside its $4.80 all-time excessive worth milestone set again in March.
Robinhood listed WIF round two weeks later, sparking an analogous rally within the meme coin. A 7% spike occurred inside seconds of Robinhood’s information, lifting WIF’s worth to $3.47.
pic.twitter.com/cSApG9S2Wu
— Robinhood (@RobinhoodApp) November 25, 2024
“Alternate listings are sometimes good ‘promote the information’ occasions,” Thomas Dunleavy, a companion at enterprise capital agency MV International, advised Decrypt. “It has a fabric impression for the brief time period however a much less noticeable impression in the long run.”
The sentiment was echoed by Bob Wallden, head of buying and selling at Abra, a crypto investing platform. He advised Decrypt, “Generally, when we’ve got seen tokens listed, there may be an preliminary optimistic response by brief time period merchants […] solely to have an eventual sell-off.”
Although WIF listings on Coinbase and Robinhood briefly boosted the meme coin’s worth, Bybit was the main alternate for buying and selling WIF Tuesday, in keeping with CoinGecko. Outpacing Coinbase’s $32 million, the worldwide alternate had registered $179 million in WIF buying and selling quantity over the previous day. Robinhood doesn’t publicly disclose buying and selling volumes for WIF.
Alternate listings are sometimes coveted amongst meme coin promoters, however they aren’t make-or-break. The pseudonymous co-creator of DOG•GO•TO•THE•MOON, Leonidas, advised Decrypt Monday that it was “particularly thrilling” that the meme coin reached a $966 million market cap as a result of it was achieved “and not using a spot itemizing on a tier-1 alternate.”
Coinbase and Robinhood didn’t instantly reply to requests for remark from Decrypt.
Edited by Andrew Hayward



