Jeju Island, a subtropical area of South Korea with its personal distinctive authorized framework, is ready to subject NFT-powered customer playing cards in 2025 to draw youthful, tech-savvy vacationers. The island plans to make use of these digital playing cards, which will likely be linked to NFTs, to supply reductions and journey subsidies to guests.
The island has been making an attempt to leverage crypto-powered development since 2018 however has confronted challenges as a consequence of South Korea’s strict rules on ICOs and NFTs. Nevertheless, Jeju officers at the moment are pushing for change.
As reported by Maeil Kyungja, the initiative is aimed toward interesting to the Millennial and Gen Z demographics, encouraging them to discover Jeju and improve the chance of return visits. The NFT playing cards will likely be issued within the second half of this 12 months, with a pilot program for home guests set to start later in 2025.
Moreover, the area plans to combine its NFT mission with the native blockchain-based stablecoin, Tamna Jeon, which was launched in 2019 to help the native financial system. The stablecoin is already used for rechargeable pay as you go playing cards providing incentives to each retailers and clients.
Jeju Island plans to supply home vacationers digital tourism resident playing cards, which is able to present varied advantages reminiscent of journey subsidies, memberships, and reductions on native sights. The journey subsidies will likely be paid within the island’s native foreign money.
The Jeju Island Governor Oh Younger-hoon had beforehand mentioned, “This 12 months, we’re steadily making preparations to give attention to digital transformation. The core of all that is Web3. We are able to apply Web3, together with the usage of NFTs, to all areas of the federal government. This will likely be a step ahead.”
Jeju Island’s determination to subject NFTs comes amidst South Korea’s blended regulatory stance on NFTs. Whereas strict rules have hindered their use in gaming, the island’s plans present how NFTs are being embraced for tourism and native financial growth.