For years, Jennifer Thornton’s profession had hummed alongside a reasonably standard path. A portfolio supervisor, she spent greater than a decade at BlackRock, the place her duties included buying and selling risk-off belongings like authorities bonds.
However, in 2021, Thornton’s profession took a pointy flip—she left her submit on the world’s largest asset supervisor and entered the world of Web3.
“There’s simply a whole lot of alternatives right here,” Thornton mentioned of the crypto {industry}. That is significantly true for girls, she added, even though the area’s ranks are overwhelmingly dominated by males.
“It is thrilling,” Thornton mentioned. “Individuals [are] coming from different industries, bringing their information, bringing their abilities, and making use of them on this new method on this new asset class.”
Now, she spends her days within the crypto trenches, buying and selling tokens like Bitcoin and one-of-one monkey jpegs —two rising asset lessons that lie on the reverse finish of the chance spectrum in comparison with the monetary devices she traded throughout her conventional finance days.
“Once I’m working from residence, my children will type of stroll by my desk, after which they’re going to cease of their tracks and ask, ‘Mother, what are you doing?’” Thornton instructed Decrypt.
“I am like, ‘Oh, effectively, these are the Pudgy Penguins, and these are the Lil Pudgys,’” she mentioned, explaining that the individuals in her life usually appear mystified by her work.
Her mom, she added, “thinks I work for Bitcoin.” (She doesn’t.)

Jennifer Thornton. Photograph: Bitwise
Thornton is a senior index fund portfolio supervisor at Bitwise, a crypto-focused asset supervisor based in 2017 that gives its shoppers a wide range of funding autos, from crypto index funds to ETFs and personal funds.
As a part of her function on the firm, Thornton is answerable for implementing funding methods throughout a big swath of portfolios—very like she did in her TradFi days. However, she additionally contributes to managing such unconventional funds because the Bitwise Blue-Chip NFT Index Fund, which targets a decisively extra crypto-native crowd.
“The place I’m, and like a lot of what I do actually, is at that intersection of the 2 areas,” Thornton instructed Decrypt.
Thornton is one among a rising variety of conventional finance professionals who’re flocking to the crypto {industry} as establishments more and more embrace the asset class, and lawmakers clear a path towards decreasing federal regulatory oversight of the {industry}, encouraging its progress within the U.S.
Though present employment information on the crypto {industry} is scant, a report from digital assets-focused analysis agency K33 Analysis reveals that 199,000 individuals held jobs within the {industry} as of 2023, with nearly all of these workers working for exchanges and brokerages or crypto-focused monetary corporations.
That tally is small in comparison with the greater than 6 million individuals who had been employed within the finance and insurance coverage sectors that very same 12 months, based on the U.S. Bureau of Labor Statistics information.
However now, as a rising variety of establishments, states, and public corporations invests within the asset class, elevating the value of Bitcoin again close to its all-time excessive above $108,000 set in January, some specialists say the crypto {industry} is poised to draw much more expertise from extra conventional employment sectors.
A current report from the World Financial Discussion board reveals that over 10% of world GDP might be saved on blockchain by the top of 2025—a marked improve in blockchain use that might spur cross-industry hiring into Web3, in accordance to crypto-focused recruitment providers agency RecruitBlock.
As Web3 and conventional finance turn out to be more and more enmeshed, it is individuals like Thornton who will proceed to shut the hole between these worlds.
Thornton mentioned the variations between the rising tech and conventional finance worlds can, at occasions, be stark. Crypto markets, in contrast to common markets, by no means shut. And whereas TradFi methods “often have possibly two decimal locations on a share amount,” cryptocurrencies can exit to eight or 12 decimal locations.
These variations inform Thornton and her colleagues’ work to handle crypto-focused portfolios a lot in the identical method they used to handle TradFi portfolios, with an purpose to create stability, scale back slippage, and tighten market publicity.
“Once you commerce an asset with a worth as giant as Bitcoin, it issues in the event you’re buying and selling 10.48 or 10.483527397—and you need to get that stage of precision,” Thornton mentioned. “They employed me at Bitwise to handle the funds with the identical stage of precision and rigor and professionalism that we did at BlackRock.”
Requested if she feels the hole between the professionalism that guides interactions within the TradFi world and the considerably cultish espirit de corps of the Crypto Twitter (aka X) trenches, Thornton mentioned, “I am extra of a lurker, to inform you the reality.”
Edited by James Rubin