The Nasdaq-listed social media big META noticed an unprecedented surge of 35% in a month, because the launch of Muse, its personalised AI agent, reached the highest of the App Retailer, with greater than three million customers downloading it. This shifted the corporate’s perspective from the ‘AI burning-cash laggard’ to a ‘potential monetization chief’. The inventory went by way of the roof, going from a low of $578 to a excessive of $779 in September 2026.
Nevertheless, whereas Muse was the rationale for META inventory’s rise, it is usually the rationale for its decline this week. A brand new report from the Guardian sheds mild on how META’s Muse AI gave a person’s dwelling tackle to a possible purchaser on Fb Market, elevating recent considerations that the app shouldn’t be protected and leaks private data of the individuals itemizing their gadgets on the market. The AI agent directed the customer to go to the vendor’s home to select up the merchandise, with out the vendor even figuring out about it.
The report led to META inventory falling from a excessive of $779 to $715 in simply two buying and selling classes. CEO Mark Zuckerberg additionally misplaced $11 billion within the final two days, because the fairness slid within the charts. The vendor was unaware that the Muse AI agent despatched his dwelling tackle to the customer to select up the merchandise and full the transaction. The AI agent initiated the deal by itself, and the market is now nervous about Muse’s options.
Privateness considerations about Muse are maintaining buyers skeptical about META inventory. The Zuckerberg-led firm has to shut the loop to guard customers’ privateness and security. AI brokers can not shut offers on behalf of the vendor and should not give out dwelling addresses just because a purchaser messaged them to inquire a few listed product on the market. This might make META inventory fall under the $690 mark if the state of affairs shouldn’t be introduced underneath management.